Brand sponsorships: what big brands sponsor and how to ask
These pages show what 10 big sponsor brands sponsor, from SponsorFlo Market’s verified sponsors as of October 6, 2026, and each brand’s own path for sponsorship requests. Coca-Cola is on the most teams, events and venues (156), followed by Pepsi (100).
Reviewed by Jeff McDowell, Founder & CEO · Source: SponsorFlo Market · Data as of October 6, 2026
Which teams and events do big brands sponsor?
Each brand below with the number of teams, events and venues SponsorFlo Market verifies it on as of October 6, 2026, and the level where it sponsors the most. Open a brand for its sponsorships by level and how to ask it.
| Brand | Category | Sponsors the most | Sponsored |
|---|---|---|---|
 Coca-Cola sponsorshipMost: Festivals, fairs and live events and International pro and national teams: 40 | Non-alcoholic beverages | Festivals, fairs and live events and International pro and national teams: 40 | 156 |
 Pepsi sponsorshipMost: Minor and regional pro (North America): 33 | Non-alcoholic beverages | Minor and regional pro (North America): 33 | 100 |
 adidas sponsorshipMost: International pro and national teams: 34 | Apparel and sporting goods | International pro and national teams: 34 | 85 |
 Gatorade sponsorshipMost: International pro and national teams: 17 | Non-alcoholic beverages | International pro and national teams: 17 | 47 |
 McDonald’s sponsorshipMost: International pro and national teams: 24 | Food and restaurants | International pro and national teams: 24 | 46 |
 Chick-fil-A sponsorshipMost: Minor and regional pro (North America): 18 | Food and restaurants | Minor and regional pro (North America): 18 | 44 |
 Red Bull sponsorshipMost: Festivals, fairs and live events: 13 | Non-alcoholic beverages | Festivals, fairs and live events: 13 | 42 |
 Nike sponsorshipMost: International pro and national teams: 18 | Apparel and sporting goods | International pro and national teams: 18 | 41 |
 Monster Energy sponsorshipMost: Festivals, fairs and live events: 20 | Non-alcoholic beverages | Festivals, fairs and live events: 20 | 35 |
 Celsius sponsorshipMost: Festivals, fairs and live events: 5 | Non-alcoholic beverages | Festivals, fairs and live events: 5 | 15 |
Source: SponsorFlo Market, October 6, 2026. “Sponsored” counts the teams, events and venues each brand is verified on, across every level.
How do you get sponsored by a big brand?
Ask the brand the way it says to, because each one handles requests differently. Red Bull and Monster Energy take requests through their own forms or by mail, Chick-fil-A, McDonald’s and Coca-Cola send local requests to a local restaurant or bottler, and Nike, Gatorade and Pepsi say they aren’t taking sponsorship requests. Each brand page links to the brand’s own instructions with the date they were checked.
Then widen the list. The brands that already sponsor teams and events like yours are the likeliest yes, and how to find sponsors walks through building that list. The free sponsor lookup shows who sponsors any team, event or brand.
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Learn moreSee every brand’s sponsorships in SponsorFlo Market.
Market shows every team, event and venue a brand sponsors, by level, and the brands that sponsor properties like yours. Add a brand to your companies and send it a branded sponsorship deck the same day.