School booster clubs · Nonprofit or cause deck
A booster club sponsorship deck asks local businesses to support a school’s teams in exchange for stadium banners, program ads, and thanks at home games. The sample below is SponsorFlo’s Nonprofit or cause deck for a fictional high school athletic booster club and a fictional bakery, with advice for parent volunteers on each slide.
SponsorFlo builds this deck from your inventory, your packages, and the company you are pitching, and checks that every number has a source before you send it.
The Nonprofit or cause deck type has 9 slides. The sample keeps the 8 that fit this kind of property and leaves out 1, the same way SponsorFlo drops a slide when the facts for it are missing.
SampleThe Ravenhill High Athletic Boosters are a fictional booster club pitching a fictional bakery. Every figure is made up for illustration, and prices are left blank for your own.
Names the sponsor and the opportunity in one line, over your best photo.
A photo of a packed home game works best, with the school’s sign-off if students are visible. The sample uses the photo-free cover the generator picks when no photo fits.
Says why this partnership makes sense for this sponsor, backed by three points.
Tie the business to the families in the stands. A booster deck sells community goodwill, so describe who comes to games and how close they live to the business.
Introduces who you are with three or four facts, each with a source.
Give the number of teams, student athletes, and home games, and say what booster money pays for. Parents and owners alike want to know where the money goes.
Adds up the channels beyond the venue, such as broadcast, social, and email.
List every place a sponsor is thanked: PA announcements, the game program, the booster email, and the website. Count them from your own schedule and mailing list.
Gives three reasons that only apply to this sponsor, each with a line of proof.
Give three local reasons: distance from the school, game-day traffic, and support for students. Keep the proof to things the owner can count, like coupon redemptions.
Lays out the tiers, their prices, and what each one includes.
Name levels after what families see: program ads, stadium banners, and Senior Night. Leave tax deductibility out; the business owner’s accountant decides that.
Explains how the sponsor will see what the partnership is worth.
Skip media value for a booster club. A thank-you letter with photos of the banner and program ad at the end of the year is the right report.
Names one package, one price, the term, and a decision date.
Ask for one level by name and tie the decision date to the program printing deadline before fall sports begin.
Ends on one next step and the seller’s contact details.
Close with school spirit and a concrete next step, such as bringing a sample program to the business.
Booster clubs get sponsors by asking local businesses that families already use, offering recognition at games and in the program, and following up in person. A short deck makes the ask look organized and gives the owner something to show a business partner.
Start with businesses near the school and those owned by parents or alumni. Use the same deck for every ask, so each sponsor hears the same levels and prices.
Yes: list a price for every level so the owner can decide without a second meeting. Set prices from what each team needs that year and what local businesses have paid the boosters before.
The sponsorship pricing guide explains cost-recovery pricing, which fits booster budgets built from equipment and travel costs. The sample leaves its prices blank so you can fill in your own.
The create a deck help article covers each step in the app.
