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Sponsorship flyer maker

A sponsorship flyer is a one-page summary of your event and the sponsorship levels you sell, with a price, benefits and a contact for each. SponsorFlo’s free sponsorship flyer maker turns your event details and tiers into a printable flyer you can save as a PDF on US Letter or A4 and send to prospective sponsors.

Haven’t set your levels yet? Start in the sponsorship tier builder and carry your tiers over.

Jump to the flyer preview

1. Start from an example

Pick the closest event, then replace the details with yours.

2. Event details

3. Sponsorship tiers

The tier marked Title sponsor gets the full-width spot at the top of the flyer.

  1. Tier 1 Title sponsor

    The title sponsor’s name becomes part of the event’s name, so this tier sells to one company and carries the top price.

    1 × $13,000 = $13,000 if all sell

    Benefits
  2. Tier 2

    2 × $5,500 = $11,000 if all sell

    Benefits
  3. Tier 3

    4 × $2,200 = $8,800 if all sell

    Benefits
  4. Tier 4

    18 × $425 = $7,650 if all sell

    Benefits

4. Contact and design

Flyer color
Logo (optional, stays in your browser)
Paper size

Your flyer · US Letter

Sponsorship opportunities

Riverside Charity Golf Classic

Friday, May 14, 2027 · Riverside Country Club

Hosted by Riverside Youth Foundation

Eighteen holes, 144 golfers and an awards dinner. Every sponsorship dollar funds after-school programs for Riverside kids.

Expected attendance
144 golfers
Who attends
Local business owners, executives and their clients

Title sponsor · one available

Title sponsor

$13,000

  • Your company’s name in the event name (“[Your company] Riverside Charity Golf Classic”) on invitations, signs and posts
  • Two foursomes (8 golfers)
  • Logo on the welcome banner, scorecards and golf carts
  • Remarks at the awards reception in front of 144 guests
  • Category exclusivity: no competing sponsor in your industry
  • First right to renew next year

Eagle sponsor

$5,500 2 available

  • One foursome (4 golfers)
  • Logo on the welcome banner and scorecards
  • Sign at the first or 18th hole
  • Recognition at the awards reception

Birdie sponsor

$2,200 4 available

  • Two golfers
  • Sign at a contest hole (longest drive or closest to the pin)
  • Logo on the event page and in the program

Hole sponsor

$425 18 available

  • Sign with your logo at one hole
  • Name in the program

To sponsor, contact Jordan Lee

jordan@example.org · (555) 010-0144 · example.org/golf

Commit by April 1, 2027

Made with SponsorFlo

What goes on a sponsorship flyer?

A sponsorship flyer needs six things: the event, why to sponsor it, who attends, every tier with its price and benefits, who to contact by when, and your branding. The flyer maker lays them out in that order.

  1. 01

    The event, in one line

    Name, date, location and who is hosting, at the top where a busy business owner reads first.

  2. 02

    Why sponsor

    Two sentences on the cause or the experience, such as what the money pays for at a charity 5K.

  3. 03

    Who will be there

    Expected attendance and who attends, because a sponsor is buying access to that crowd.

  4. 04

    Every tier, with a price

    The title sponsor on its own, then each level with its price, how many are available, and its benefits.

  5. 05

    Who to call, and by when

    A named contact, an email and phone number, and a commit-by date so the decision has a deadline.

  6. 06

    Your logo and colors

    So the flyer looks like it came from your event when it lands in an inbox or on a desk.

What is a sponsorship flyer?

A sponsorship flyer is a one-page sales sheet that tells local businesses what your event is, who attends, and which sponsorship levels they can buy, with prices and benefits for each. It is also called a sponsorship opportunities flyer or a sponsor sheet.

Its job is to start a conversation: a business owner should be able to read it in under a minute and know which level fits their budget and who to call.

What is a sponsorship prospectus?

A sponsorship prospectus is the longer version of a sponsorship flyer: a multi-page document that adds audience detail, results from past events, the full list of sponsorable assets, and the terms of each package. Conferences and trade shows usually publish one, and bigger sponsors often ask for one before they commit.

Most events need both. Send the one-page flyer to start the conversation, then follow up with a prospectus, proposal or deck tailored to the sponsor who replies.

Worked example

A sponsorship opportunities flyer for a charity 5K

The Northside Food Pantry runs a Thanksgiving morning 5K for about 800 runners and wants $25,000 from sponsors. The flyer leads with the race, the date and what the money pays for, then puts the title sponsorship on its own line so the biggest decision is the first one a reader sees.

Below it sit the 3 other levels, from a finish line sponsor at $6,500 to 2 water station sponsors at $1,800. If every slot sells, the race raises $25,100. The flyer closes with one named contact and a commit-by date about six weeks before race day, so sponsors are confirmed in time to print shirts.

A fictional event with placeholder contact details. Pick “5K or fun run” in the flyer maker to start from it.

Sponsorship opportunities

Northside Turkey Trot 5K

Thursday, November 25, 2027 · Northside Park

Hosted by Northside Food Pantry

A Thanksgiving morning 5K and family fun run. Race fees and sponsorships stock the pantry through the winter.

Expected attendance
800 runners
Who attends
Runners, walkers and families from the neighborhood

Title sponsor · one available

Title sponsor

$9,000

  • Your company’s name in the event name (“[Your company] Northside Turkey Trot 5K”) on bibs, shirts and registration
  • Largest logo on the race shirt worn by 800 runners
  • Logo on the start and finish arch
  • Booth at the finish-line festival
  • 10 free race entries
  • Category exclusivity: no competing sponsor in your industry

Finish line sponsor

$6,500 1 available

  • Logo on the finish line banner
  • Logo on the race shirt
  • Booth at the finish area
  • 6 free race entries

Mile marker sponsor

$2,000 3 available

  • Sign with your logo at one mile marker
  • Logo on the race shirt
  • 2 free race entries

Water station sponsor

$1,800 2 available

  • Your team runs one water station, named for your company
  • Logo on water station signs

To sponsor, contact Jordan Lee

jordan@example.org · (555) 010-0144 · example.org/5k

Commit by October 15, 2027

The example flyer on US Letter, in the crimson preset.

How do you follow up a sponsorship flyer?

This page

Free flyer maker

  • One printable page on US Letter or A4
  • Your tiers, colors and logo
  • Save as PDF or copy the text into an email
In SponsorFlo

Deck Studio

  • A branded deck for each sponsor who replies, built from your packages
  • The sponsor’s logo on your real asset photo
  • Sent as a tracked link that shows when they open it
See Deck Studio

Questions

Is the sponsorship flyer maker free?

Yes. The flyer maker is free and needs no signup. Fill in the form, then save the flyer as a PDF from your browser’s print window.

How do I save the flyer as a PDF?

Click “Save as PDF”, then choose “Save as PDF” as the destination in the print window. If your browser shows a “Background graphics” option, turn it on so the colored header prints.

Is my flyer saved or uploaded?

No. Everything, including your logo, stays in your browser and nothing is sent to SponsorFlo. The flyer is not saved between visits, so save the PDF before you close the page, or copy the flyer text as a backup.

Can I use my own sponsorship tiers?

Yes. Edit the tiers on the flyer directly, or build them first in the free sponsorship tier builder and choose “Make a flyer from these tiers” to bring them over.

What if my flyer runs onto a second page?

The flyer maker warns you when the content no longer fits. Shorten the pitch, cut benefits to the three or four that matter most, or remove a tier. A flyer that fits on one page is easier to read than one that does not.

Can I make a full sponsorship prospectus here?

The flyer maker makes the one-page version. For a longer prospectus or proposal, start from the sponsorship proposal templates. In SponsorFlo, Deck Studio builds a branded sponsorship deck for each prospect from your packages and tracks when they open it.

Sponsorship flyers and prospectuses: the complete guide

Sponsorship flyers and prospectuses: how to write, design and send them

A sponsorship flyer has one job: get a business owner to call you about a sponsorship level that fits their budget. This guide covers how to write the copy, how to lay out a one-page flyer, when a longer sponsorship prospectus is the better tool, and how to send either one, so the free SponsorFlo flyer maker above produces a flyer that gets replies.

Definition

Sponsorship opportunities flyer

A one-page document that describes an event, its audience, and the sponsorship levels for sale, with the price, availability and benefits of each, and a contact for questions.

How do you write a sponsorship flyer?

  1. Lead with the event name, date and place in the header, where it is read first.
  2. Write two sentences on why to sponsor: what the event is and what the money pays for.
  3. State expected attendance and who attends, in plain numbers and plain words.
  4. List the tiers from the title sponsor down, each with its price, how many are available, and three to five benefits.
  5. Close with one named contact, an email and phone number, and a date to commit by.

How should a one-page sponsorship flyer look?

  • Use one accent color, ideally your event’s own, so the flyer looks like it came from you.
  • Give the title sponsorship its own full-width spot so the biggest decision stands out.
  • Show every price. A flyer that says “contact us for pricing” asks the reader to do work before they are interested.
  • Leave white space between tiers so each one can be read at a glance.
  • Print a test copy before you send it, and check that the colored header prints.

When should you send a sponsorship prospectus instead of a flyer?

Send a sponsorship prospectus when the sponsor needs more than a page to decide: a conference pitching exhibitors on a full expo hall, an event asking a regional company for a five-figure title sponsorship, or a sponsor whose marketing team asked for audience detail and past results. For most local businesses, the flyer plus a short conversation is enough.

How do you send a sponsorship flyer?

Attach the PDF to a short personal email that names the business and the tier you think fits them, rather than sending the same message to everyone. Bring printed copies to chamber events and in-person visits. Follow up once with anyone who has not replied, and send a fuller proposal or deck to the sponsors who do. In SponsorFlo, Deck Studio builds that follow-up deck from your packages and shows you when the sponsor opens it.

Related guides and tools

Resource

Sponsorship tier builder

Suggest and edit sponsorship levels for your event

Learn moreResource

Sponsorship pricing guide

Methods for setting asking prices you can defend

Learn moreResource

Sponsorship package examples

Example packages and tiers for events, teams and nonprofits

Learn moreResource

Sponsorship proposal templates

The longer follow-up to a flyer, section by section

Learn moreSolution

Golf tournament sponsorship

Sell and fulfill golf tournament sponsorships in SponsorFlo

Learn moreResource

Sponsorship pitch deck templates

The slides sponsors expect after the flyer

Learn more

The flyer opens the door. The deck closes it.

In SponsorFlo, Deck Studio builds a branded sponsorship deck for each prospect from your packages, sends it as a tracked link, and shows you when they open it.

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